MAIN Post 12.3: What kind of media institution might distribute your media product and why?

A production company is a company that takes and makes the decisions needed to produce a film. The production company would take a film up to the distribution stage where it would then be marketed and distributed by possibly another company.

A production company in Britain would usually get funding by going to the UK Film Council, which has turned into the British Film Institute. These people would offer funding for producers wanting to produce a film in Britain, and give them the money to fund for it. The money they receive is from the national lottery and would be given to suitable films to fund, such as This Is England.

Whereas a production company in other places such as Hollywood would receive funding mostly from the studios. The studios would fund the films it'll produce in there as they'll receive some of the money back after the film has been released. Other funding could possibly come from the government or if the films are small enough they could even be self funded.

The distribution company that I would like to distribute our film would be Sony Pictures, this is because Sony has a lot of subsidiary arms in several different countries and our film would be able to be distributed well. Sony would be able to market our film through different ways, for example through the traditional posters and trailers and then through the internet and possibly even 'word of mouth'.